While thinking about what to write for my blog my sister mentioned a new PETA billboard that was causing controversy. As we talked about it I immediately had reactions so I decided to write about it.
The billboard declares "Save the whales. Lose the blubber. Go vegetarian" Then pictured is the back of a fat woman in a bikini. I was blown away right as I saw this. How on earth could a company be able to post something that degrades bigger women so much? My sister argues that bigger women are degraded all the time in magazines, TV, movie, you name it, and that really this was no different. Yet, in my opinion I see it much differently. These women might not be represented and smaller bodies are always portrayed as "better" but to announce them as whales, publicly, for the world to see, I think is completely outrageous. Feministing.com wrote an article about this as well, including a quote that left me heartbroken:
"I was planning on taking [my family] to the beach to enjoy the beautiful day when I saw a billboard that made me want to cry...We all sat there and stared at it for a minute and everyone in the car was silent. No one wanted to mention my weight. I laughed it off as usual, but it really had made me so embarrassed, so self-conscious and so ashamed of my weight that I dropped off my family at the oceanfront and left to go home, making the excuse that I wasn't feeling well"
"I was planning on taking [my family] to the beach to enjoy the beautiful day when I saw a billboard that made me want to cry...We all sat there and stared at it for a minute and everyone in the car was silent. No one wanted to mention my weight. I laughed it off as usual, but it really had made me so embarrassed, so self-conscious and so ashamed of my weight that I dropped off my family at the oceanfront and left to go home, making the excuse that I wasn't feeling well"
This woman was so distraught by the poster that she couldn't even spend a lovely day with her family at the beach, where the billboard's setting is.
I understand that PETA wants to save animals and that maybe as a whole America could lose some weight but to use someone's weight against them to try and force them into being a vegetarian isn't worth it and could produce the opposite effect. If I saw PETA degrading my body type like that I'd most likely try to lose weight another way just so I can prove to them that I don't need their "program". (PETA offers a starter kit program for vegetarians and says "studies show that vegetarians, on average, are about 10 to 20 pounds lighter than meat-eaters")


